PR isn’t Just About Media

Posted by Alexander Irving under General, Getting Started, The PR Mindset, Unique Promotions

We often forget that PR strategically impacts every level of our organizations. It’s not only about the consumer or your client, it’s about your staff too. After all, it’s their perceptions, attitudes and actions that ‘color’ your client’s lives as well as their hair every day (pardon the pun).

There’s not much for me to say about this except … Watch it, take it in.

  • What does it mean to you?
  • Your salon or spa?

What could you do that would touch your client’s lives like this?

What could you do that would set you apart and create a story for yourself?

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