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First Couture Extensions Available To U.S. Retail Market
Images Available Upon Request
(2008 Hair Trend Collection/Session Stylist Andy Uffels for
Balmain)
BALMAIN PARIS INTROS hairXpression TO U.S.:
FIRST COUTURE HAIR EXTENSIONS COLLECTION...
AMERICA’S ULTIMATE AT-HOME HAIR FASHION ACCESSORY.
Shape Up Your Summer Chic!
When it comes to couture-inspired hair fashion extensions,
Balmain Paris has just redefined the U.S. retail marketplace for
tweens, teens, and way beyond the twenties!.
For those seeking high-end style enhancement that’s easy,
fun, fast and affordable, hairXpression by
Balmain Paris is the popular European-just
turned-American hair accessory ‘darling’ that defies those
skimpy status quo clip-ins. With these versatile new ‘Memory®
Hair’ extensions featuring 20% more thickness per square
inch and a patented Soft Blend Edge (‘invisible integration’),
these cool couture clip-ins offer endless styling options
for shaping up your hot Summer chic in seconds for work,
parties, vacation travel and the beach! Color pieces don’t fade.
Repeated thermal styling no problem. Style locks in...hair
extensions (even when wet) ‘remember’ their shape despite Summer
weather and daily dips in the pool.
Any Style...Any Time!
Until hairXpression by Balmain Paris,
one could only dream of having easy at-home access to those
fabulous designer hair extensions – the out-of-reach luxe
variety that appear on runway mega-models and celebs in fashion
mags. Now, imagine this kind of fashion at your fingertips…being
able to change your hairstyle in seconds at any time like those
fast backstage fashion changes! Show up in longer luxurious soft
waves one day…add height and volume to shorter hair the
next...or create accents and interest within a really blah
‘needs help’ section. Mix up and match colors or highlights that
blend beautifully with your own or go for bolder contrasts
inspired by your own fashion imagination.
What’s Different About hairXpression
Hair Extensions?
Bottom line, hairXpression by Balmain
Paris is the finest and the first U.S. retail collection
of couture-designed hair extensions – and then there’s all the
rest! And whether it’s Summer or any season, you always know
that all hairXpression extensions take their fashion cue from
the most current runway collections -- and their designer
quality, high performance and techno cues from Balmain’s
long-established R&D laboratories in Europe for innovative
couture hair extension systems.
Here’s how the newest technology ‘shapes up’ with the most
current styles for lasting luxe and natural-fit form. It’s a
fresh new fashion take on techno just for hair extensions!
MEMORY® HAIR:
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EASY CARE...EASY WEAR!
Balmain’s new R&D technology enables these clip-in hair
extensions to ‘memorize’ their shape. Even when wet
(humidity, rain, pool, after shampoo), extensions simply
dry back into the original shape you gave them! Try
shaping with a curling or straightening iron and watch
the style ‘hold’! hairXpression extensions ‘take to’
thermal styling beautifully.
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Styling Tip: Cool down in the
new shape for 30 seconds before brushing. |
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SOFT BLEND EDGE:
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TOUCH THE TECHNOLOGY!
This innovative new technique features patented
technology for ‘invisible integration’; enjoy a silky
smooth ‘undetectable’ finish and natural-form fit.
Example: Two strips (fringes) of hair can be placed
next to each other, not on top of each other. This makes
the advanced system of hairXpression about 70% finer and
thinner than other systems allowing the designed-in
natural ‘curves’ to hold 20% more hair per square inch
for perfect ‘integration’. hairXpression extensions
conform comfortably to the shape of the head
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Styling Tip:
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Backcomb the hair for a stronger hold
of the clips. |
The hairXpression collection by
Balmain Paris offers a full spectrum of popular lengths
and color choices within the hair extension system. The complete
range consists of four style models, each featuring a variety of
lengths and widths in fringes, plus a wide choice of color and
highlighted hues to either blend with your own color or to
create contrast for a special style accent or fun occasion.
View Balmain Paris hairXpression web
info.
For More Information...
The exclusive U.S. licensed distributor and marketer for
hairXpression by Balmain Paris is California-based
SkinBeautyca. The new hair extension line is being marketed
to fine retail boutiques and department stores throughout the
U.S. For more details, contact SkinBeautyca at 760.230.6260 or
e-mail at: info@skinbeautyca.com — Website: www.skinbeautyca.com.
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